🌟 Editor's Note
Hey!
Ever feel like your email list is a ghost town?
I’m talking tumbleweeds, crickets, and the faint sound of your own sigh when you check your stats.
Today’s issue is all about bringing it back to life — without tech headaches or a 97-step funnel.
🗓️ Quick Wins
Do these in the next 48 hours:
Swap your “Welcome” email for a real story that shows who you are.
Use curiosity, not discounts, in your subject lines this week.
Ask one question in your next email — and invite replies.
🚀 Story of the Week
From “Ghost Town Inbox” to First Sale — The 5-Minute Fix That Changed Everything
One reader had 73 subscribers.
Half were family.
The rest were silent — no opens, no clicks, nothing..
After trying stiff welcome emails, random coupon blasts, and an overcomplicated “guru funnel,” they had zero sales… and one pity reply from a relative.
The turning point?
We ditched the complexity and sent one short, honest email:
Subject: I nearly quit last week
Hey [First Name],
I was ready to delete this list forever.
Why? Because I thought you didn’t care.
Then I realized — I was sending the wrong stuff.
Tomorrow I’ll send you my “5-minute fix” that saved my business. Stay tuned.
Results:
Opens jumped from 8% to 42%
13% clicked the next day
First sale within 24 hours
Lesson: Your list isn’t dead. It’s just waiting for a reason to care.
Try this: Write your “I nearly quit” email tonight. Send it tomorrow. Watch what happens.
🦄 Spotlight
Reader Win: A small Etsy shop owner used the “I nearly quit” format and sold 4 handmade journals in 2 days — after months of zero sales.
🔥 In Case You Missed It…
Resources You Can Use
Subject Line Swipe File: 10 curiosity hooks you can steal today.
Image Tool: Free, no-signup stock photos — [Link]
Beginner-Friendly Email Editor: Drag-and-drop, no coding — [Link]
🏆 Reader of the Week
A fellow creator — coffee shop owner turned online coach
☕ Background: Built their list offering a “Free Latte Recipe PDF”
🎯 Achievement: Turned that list into their first $300 coaching sale
🙈 Quirk: Uses coffee cup emojis in every subject line — and their open rates prove it works
The Flip Phone Rebel
Despite developing state-of-the-art AI technology, Alex Rodriguez sports a beat-up flip phone that's become something of a local legend in San Francisco's tech circles. "It's my conversation starter," he jokes. "I can build complex machine learning algorithms, but I refuse to give up my trusty Nokia."
Technology isn't just about the latest gadget—it's about solving real-world problems that can genuinely improve people's lives.
His colleagues often tease him about the phone, but Alex sees it as a symbol of his unconventional approach to technology. "Just because something is old doesn't mean it's not valuable," he says with a grin. "Same goes for people, algorithms, and apparently, mobile phones."
A graduate of Stanford's computer science program, Alex embodies the innovative spirit of San Francisco's tech ecosystem—proving that breakthrough innovation can come from someone who still uses T9 texting.
Fun Fact
The first ever email was sent in 1971 by Ray Tomlinson… to himself. Why? He just wanted to test if it worked.
Till next time,