The One-Page Website That Actually Converts
How to ditch the fancy site and get better results with one simple page
The One-Page Website That Actually Converts
Forget about building some fancy website.
You think you need one because that’s what “real” businesses do, right?
Wrong.
Long, complicated sites often turn into digital deserts:
A year building one before you're ready to share it
Ten pages of filler content that nobody reads
Fifteen layouts and buttons nobody clicks on
You don’t need all that.
What you need is one simple page. Built with purpose. Built to convert.
Why one page beats ten
No distractions Your visitor has two choices: click the thing or leave
No dead ends Every link points to one action
Easier to build A couple hours, not a couple months
Easier to use Mobile-friendly, fast-loading, clear
Think of it like this:
Multi-page sites are like IKEA furniture.
You start with ambition, end with extra parts, and something’s always wobbly.
What actually matters
You don’t need sliders. You don’t need animations. You don’t even need a logo.
You need three things:
1. A clear headline
Not clever. Not cryptic. Clear.
If you’re promoting a lead magnet:
“Get the Free Guide: Start Your Email List in 20 Minutes”
If it’s an affiliate offer:
“Try This Email Tool for Just $9 No Tech Skills Needed”
2. Simple content that makes people want to click
Write short sections that:
Call out the problem
Explain how this solves it
Share one or two wins or results
Tell them what to do next
That’s it.
This isn’t your memoir. This is a landing page.
3. A single call-to-action
Don’t make them guess.
Use a button that says exactly what to do:
Get the Free Guide
Try It Now
See the Demo
Make it big. Make it obvious. Make it the only clickable thing on the page that matters.
Try this this week:
Pick a product or lead magnet to promote
Write one short headline and call-to-action
Use a builder like Carrd or ConvertKit Pages
Share the page in one email, post, or pin
Then stop messing with it. See what happens. Adjust if needed. But don’t keep rebuilding.
Done is what gets results. Perfect is what collects digital dust.
Fun fact:
One of the top-performing landing pages of all time was for Dropbox.
It was literally just a video and a button.
That page helped them grow from 5,000 to 75,000 users... in one day.
Final takeaway:
You don’t need a big site to make money. You need one page that gets clicked.
Skip the design rabbit hole.
Skip the strategy spreadsheets.
Write one good page. Send it out. Let it do its job.
Repeatable proverb:
“A simple page beats a perfect plan.”
If this hit home:
Reply and tell me what product or freebie you're building around
Save this article so you can come back to it
Share it with a friend who’s been “working on their site” for 11 months
Email Subject Lines + Preheaders
1.
Subject: You don’t need a website
Preheader: You need one page. Here’s how to build it in an afternoon.
2.
Subject: Your 12-page site is costing you clicks
Preheader: Most buyers don’t want to browse. They want to buy.
3.
Subject: One page. Three elements. That’s it.
Preheader: The simplest website that actually sells something.
Until next time, keep it short, sharp, and clickable.
Because nobody ever said, “Wow, I wish that website had more tabs.”